03.08.2006
Paddy Power Launches Online Bingo Using Parlay Entertainment Technology
Paddy Power partners with Parlay Entertainment and The Gaming Network to offer the best in bingo.
LONDON , UK — August 3, 2006 — Parlay Entertainment Inc. (TSXV: PEI), the world's leading supplier of Internet bingo solutions, is pleased to announce that Paddy Power plc, Ireland's largest betting and gaming company, has added Parlay Bingo to its roster of online games. Paddy Power Bingo has launched in co-operation with Parlay and turnkey operator, The Gaming Network. The game can be accessed through PaddyPower.com, or by going directly to PaddyPowerBingo.com.
Since opening its doors in 1988, Paddy Power has grown to become the largest provider of fixed odds sports betting in Ireland. While the company specializes in small stakes, fixed odds sports betting, it also offers odds on a number of non-sporting and novelty markets, such as election results betting and the outcome of popular TV events. The addition of online bingo builds on Paddy Power's commitment to make low-stakes betting more entertaining and accessible.
"We're pleased to welcome Paddy Power to The Gaming Network and our family of branded bingo sites," said Fraser Quigan, Director of Sales for The Gaming Network. "Clearly, networks are the solution of choice for big brands entering the online bingo space for the first time, giving their players instant access to large bingo jackpots and lively chat rooms."
Andrew Branscombe, Vice President of Sales for Parlay Entertainment, said, "Big-name gaming and entertainment brands are increasingly expressing interest in online bingo, and Paddy Power is certainly ahead of the curve. This launch lends credibility to the contention that bingo is a game with mass market appeal and huge profit potential for operators. Established betting and casino operators are beginning to realize that bingo is an important part of the online gaming product mix and that they can no longer afford not to add bingo to their online offering."
About The Gaming Network
TGN operates an online bingo network that offers network partners a low risk solution with quick start-up times, instant critical mass, full regulatory compliance and industry best practices. Leveraging years of hands on gaming industry experience, TGN provides a turnkey gaming operation that allows network partners to offer online bingo and casino products without having to manage technical, business, licensing and operational infrastructure. TGN is designed from the ground up to support the delivery of regulated gaming products in partnership with top tier brands. The company is fully licensed in Malta.
TGN has contracted with 14 network partners since its start of operations in August 2005. The company has become renowned for the integrity with which it conducts its business and its fully-managed, award-winning sites have a reputation among players as being great places to play bingo.
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